The Content Club
THE LAST CONTENT MARKETING PROGRAM YOU’LL EVER NEED
✷ WELCOME TO THE CONTENT CLUB
✷ WELCOME TO THE CONTENT CLUB
The Content Club is the ultimate content marketing minimind, handing you everything you need to build a sustainable, profitable, scalable social media presence without the song and dance you’re used to.
Turn your social media into a cash-generating lead magnet that is constantly and consistently attracting high-value clients to your online business.
Is it just me or has content marketing gotten a little… complicated?
Everywhere you look, some “Instagram/TikTok guru” has a “hot new strategy” for “blowing up your business online.”
No, thanks. Because when you pull back the curtain on the “guaranteed cash cow marketing strategies” that it feels like everyone and their mother is selling right now, what you have is a messy, overcomplicated process that takes up a metric crap ton of your time, energy, and money…
A 23-step posting & engagement strategy that takes so long it might as well be a full-time job.
Post optimization “best practices” that rival rocket science in their complexity.
“Manifest your success” marketing that has you literally crossing your fingers and hoping for the best every time you post.
…all for a piece of content that doesn’t even come close to hitting the mark with your target audience. Your comment section is dry, your DMs are like the Sahara Desert, and the only people who double-tapped your last ten posts are your mom and your biz bestie (love to them both, but we have got to move the goal post).
Introducing: The Content Club
An intuitive, action-oriented digital marketing course that makes creating high-value, high-conversion, organic content a no-brainer for everyone.
(Yes, that includes you miss “I will never be good at making converting content.”)
01. LUCRATIVE BRAND BUILDING
Not the buzzy, undefined “brand building” that everyone in the online space loves to talk about. The Content Club teaches you exactly how to build and solidify a brand presence that thrives on social media.
02. SIMPLIFIED CONTENT CREATION
3 content pillars that you can customize to your brand, and that’s it. No complicated phases, pillars, KPIs, or campaigns. When it comes to building brand recognition and loyalty on socials, this is literally all you need.
03. HANDS-ON ACCOUNTABILITY
Frankly, I hate courses that throw information at you and then leave you on your own to implement. That’s why I built The Content Club to be a hands-on, high-touch 6-month minimind experience.
If you’re feeling inspired to become a member of The Content Club and learn how to make high-conversion content that actually fits into your lifestyle, get ready for results like this…
The Content Club vs. The content marketing courses you’ve tried before
The strategies I teach inside of The Content Club are so effective that I’ve thrown absolutely every other strategy, tip, tool, and trick I know about social media marketing out the window. I took my simple, customizable content marketing framework and broke it down into easy to action steps with the singular goal of you never having to invest in another digital marketing course, strategist, or service provider ever again.
The Content Club…
Takes a simple, human approach to the science and art of content marketing.
High-touch and hands-on, making executing what you learn easy and exciting.
Tested and perfected in multiple six+ figure businesses.
Does not require you to become a “dancing monkey” in order to make high-ticket sales on social media.
A social media marketing framework designed to stand the test of time, because it’s designed around you (not around trends).
Other content marketing courses…
Value statistics, data, & analytics over anything else… making you feel like you need to be a mathematician to be a successful marketer.
Hand you some videos and a couple slide decks and send you on your way.
All theory, no hard proof.
Dance monkey, dance. Those lip-syncing reels with trendy audios and zero substance aren’t gonna make themselves.
Built around trends and “hot tips” that might give you a quick boost in engagement, but only leave you high and dry in the long-run.
Without a strategy that feels like second-nature, everything about content marketing is hard.
You take a “fly by the seat of your pants” approach to your content strategy, resulting in conversion and engagement rates that are always in the red.
Your story views are more on and off than your last situationship, and you never get the “OMG where do I sign up?” responses you’re hoping for.
Your marketing feels all over the place with no pillars and nothing substantial to tell your audience that yours is a business worth investing in.
When you’re not dodging “Hey girlboss!” messages in your DMs, the leads that you do get from social are unaligned price shoppers, expertise questioners, and boundary disrespecters.
That’s why The Content Club makes selling through your content easy, with a focus on creating content that attracts red-hot buyers to your business like bees to honey (without requiring any major sacrifices, headaches, or hoop-jumps from you).
Right about now, I know what you’re thinking…
“I’ve tried everything and decided I’m just not a content girlie.”
Believe it or not, I used to think the exact same thing. Before I created, tested, and perfected my remarkably simple, lucrative social media marketing framework I thought showing up on and creating content for socials was supposed to feel like CIA-level torture.
I know exactly what it’s like to be cool with the lead generation struggle because continuously creating high-converting content just feels like too much. Everything that you’re currently feeling about your content strategy (or lack thereof), my clients and I have been there…
“I have a steady stream of referrals. I’ll rely on those instead.”
Take it from me (and the thousands of online entrepreneurs who have hit this wall before), referrals ebb and flow. There will be slow periods where you don’t see as much word of mouth work come in. The Content Club gives you a solid, sustainable fall-back for when referrals aren’t as liquid as they once were. Instead of taking a hit to your income when referrals are slow, imagine what life would be like if you could fill up your roster with just a couple of social media posts?
“Sporadic posting and cold pitching are okay with me if it means I never have to record a dancing or lip-syncing reel again.”
What if I told you that you could leave the content trend cycle in the dust entirely AND never cold pitch or post on a whim again? Call me Hannah Montana, because in The Content Club you’re getting the best of both worlds.
“The leads I get from socials right now might not be perfect, but they’re not *that* bad.”
Neither is a trip to the dentist but you wouldn’t want to do that every single day for the rest of your life, would you? When you get comfortable settling for “not great, but okay” not only are you depriving yourself of the life and business of your dreams, but you’re depriving the people who really need you of your magic.
When you picture your business 1, 3, or 5 years from now, where do you see yourself?
THE LEADER OF A HIGHLY PROFITABLE MULTI-SIX-FIGURE ENTERPRISE WITH CLIENTS READY TO PAY IN FULL THE MINUTE YOU POST ABOUT YOUR LATEST SERVICE, OFFER, OR PRODUCT?
OR
STILL HAVING ENDLESS SALES CONVOS THAT LAND YOU IN THE “FRIEND ZONE,” WORKING YOUR TAIL OFF TO CONVINCE ICE-COLD LEADS TO PUT THEIR TRUST IN YOU, DODGING PRICE SHOPPERS LIKE YOU’RE IN HIGH SCHOOL GYM CLASS, AND STUCK AT AN INCOME LEVEL THAT BARELY COVERS THE BILLS?
I know which one I’d pick, and I’m pretty sure I know which you’d pick, too.
But here’s a brutally honest truth-bomb that you might not be ready to hear:
You *cannot* achieve your ultimate CEO goals if you’re stuck in the “throw content spaghetti at the wall and pray something sticks” cycle. And no social media manager, digital marketing strategist, or content marketing guru can swoop in to save you. It’s crucial that you understand your own brand and audience deeply enough to create custom-tailored, high-converting content.
Because developing a personalized, easy-to-implement social media marketing strategy is the key to unlocking a sustainable (and fun!) sales strategy for your brand that you can implement on autopilot.
Client Results from what I teach in The Content Club
The Content Club Signature Content Pillars
You’re already busy and overwhelmed AF without a content marketing strategy that makes brain surgery look simple. So I developed, tested, and perfected a 3-pillar content marketing framework that helps you sell your services on autopilot by focusing on the emotional connection between your brand and your audience.
01. EXPERTISE
Prove to your audience that you know exactly what you’re talking about with content that loudly & proudly showcases your expertise.
02. EMBODIMENT
Consumers prefer brands that know how to walk the walk. Turn the results you’ve gotten for yourself into proof that you’re not just all talk.
03. PASSION
What lights you TF up about your industry? Which of your opinions or hot takes tend to ruffle a few feathers? Capture your audience’s attention by leveraging your passion.
71% of consumers who have a good experience with a brand on social media are likely to recommend that brand to their family, friends, and colleagues.
Meaning that stellar, emotion and connection-driven content marketing doesn’t just win you one new client.
It wins you their entire network.
If one strong connection using your new, powerful-yet-simple content marketing strategy can help you see a return on your investment over and over again, just imagine what activating your entire audience can do…
PAY IN FULL
$6,997
PAYMENT PLAN
6 x $1,167
Pssst! Prefer a self-study course?
I love courses that center on accountability and support, but that’s not always ideal for everyone.
If you’re a self-starting, go-getting queen you can get access to all modules in The Content Club without the live coaching, community, & implementation accountability!
Look inside The Content Club
The hands-on, 6-month minimind for online entrepreneurs who want to create high-converting content to feel as easy as breathing.
MODULE 1: YOUR STANDOUT BRAND
A powerful, instantly recognizable brand presence is your secret weapon for building a sustainable, profitable, simple content strategy that works. So, instead of throwing you straight into content creation, The Content Club sets you up for success by teaching you how to perfect your brand so it stands out from the crowd to your dream clients.
MODULE 2: THE CONTENT SYSTEM
Master the 3 (yep, just 3) types of content that you need in order to attract, connect with, and convert high-paying clients on autopilot.
MODULE 3: YOUR CONFIDENCE & MINDSET
Take your business to the next level by becoming the confident, capable CEO you were always meant to be. It’s time to stop giving a f*ck about what everyone else expects from you and start living and working on your own terms…
MODULE 4: CONTENT TYPES & PLATFORMS
Learn how to tell a consistent story and maintain your brand voice across ALL content channels (and never feel lost on WTF to post again).
MODULE 5: SALES
With your content doing the talking, all you have to do is close the deal. The final module of The Content Club teaches you how to land sales without that icky, salesy feeling.
PLUS
B-weekly 90-minute group calls per month for 6 months
A Slack community for questions and connections and coaching from Tati M-TH
Weekly content reviews by Tati herself
Take a look inside the program
Before you can convert you have to connect.
The Content Club holds your hand through the entire process of building a personalized, valuable content marketing strategy for your brand. But don’t just take it from me…
Shannon went from $6k months to $21k months in just 14 weeks of working together!
Martina quit her part time job and now signs dream clients while posting LESS content!
Callie went from $5-8k months to $27k months all without sales calls!
Tasia went from making $0 to $6k in just 8 weeks!
Meet your mentor, Tati!
Meet your mentor, Tati!
Would you believe me if I told you that creating cash-generating content is the easiest, and most enjoyable, thing on my to-do list?
It certainly didn’t used to be that way, but I couldn’t be more grateful for this framework. Because now my content instantly captures the attention of my dream clients, forges relationships for me while I’m busy living life, and makes me a guaranteed five-figures per month. And I love making it. Talk about the ultimate win-win.
When I first started my business I was right where you are now–jumping on the latest social media strategies and trends, “posting and praying” just hoping that something would catch the attention of even one paying client, creating all of my content on the fly, and overcomplicating the entire process. All for content that felt like it never quite hit the mark with my dream clients.
Instead of leaning into the content marketing trend cycle, I pulled back. I knew that there had to be a simpler, more effective strategy than the ones that I was Frankenstein-ing together with no success. So I turned my own business into the guinea pig for my mad-scientist marketing experiment and uncovered a streamlined content marketing strategy that works. I gave it to my private coaching clients who also saw six-figure success from it, and now I’m giving it to you.
Your questions, answered.
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The Content Club is for anyone who has already started their online business but struggles with creating content that converts. The person who will thrive in this program is someone who is a self-starter, motivated to take aligned action in their business.
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TCC is a 6 month group mentorship program. You will have access to bi-weekly group coaching calls hosted by Tati per month, as well as a private Slack community where you can ask questions and receive support in M-F for the duration of the program. You will also have access to a private portal filled with resources, education and trainings to help you master all things content, brand and marketing.
If you prefer self-paced programs, we also offer a module-only version of The Content Club. Click here to learn more!
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Yes! You can either pay in full ($6,997) or choose the 6-month payment plan of $1,167/month.
The self-paced version of The Content Club is $999 (or 3 payments of $333)!
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The Content Club is a 12-week minimind that covers five modules:
MODULE 1: Your Standout Brand
MODULE 2: The Content System
MODULE 3: Your Confidence & Mindset
MODULE 4: Content Types & Platforms
MODULE 5: Sales
As you’re learning, you’ll have access to 3 group calls per month (9 total), a Slack community for questions and connection, and weekly content reviews.
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For the most part, you can take The Content Club at your own pace. Including calls and modules, I would recommend planning for 2-4 hours per week dedicated to learning and implementing everything inside of this program.
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Yes! We offer access to a self-paced, module-only version of The Content Club for students who prefer a hands-off learning experience. Click here to learn more.
